Good Design for Good: The Karma Behind the Creative
- Sarah Wright
- 2 days ago
- 2 min read
At The Karma Creative, design is more than just aesthetics — it's about intention, impact, and integrity. My mantra, Good Design for Good, is rooted in a belief that creativity should be a force for positive change. Whether it's helping purpose-led businesses thrive, supporting grassroots charities, or making sustainable design accessible and achievable, everything I do is driven by a deeper mission: to give back through good design.

So what does that look like in my practice?
I'm no saint and not one for bragging but I do what I can where I can and these three roots are at the heart of my growth:
Fair, transparent design services: Every client I work with gets a clear, honest, and comprehensive service. From the first chat to final delivery, my goal is to be transparent and collaborative at every step. This includes my pricing structure which isn't hidden or complicated – regardless of the service required or end client, I charge £75/hour. And I offer a generous local business discount for independents and start-ups who are building something meaningful in their communities. If that sounds like you, get in touch to find out more.
Pro bono support for small charities and community projects: I dedicate time throughout the year to support small charities, local causes and community initiatives by offering my design services free of charge. These projects might be small in budget, but they have huge impact. It's a joy and privilege to help brilliant ideas get off the ground with professional creative support.
Championing sustainable design and circular practice: Wherever possible, I weave sustainable thinking into my work, from recommending eco-friendly print processes and materials, to encouraging clients to consider circularity and digital sustainability. I also aim to educate and empower the local business community through my blog with tools and knowledge that help them make more conscious creative choices.
Design that does more
If you're a purpose-led brand, a local business looking to grow, or a community project just getting started, I'd love to hear from you. Together we can create something that not only looks good, but does good too.